Now that you have made your property look its best, you want as many qualified buyers as possible to see it.
In other words, you want to get the word out. TO EVERYONE.
These days, marketing requires more than an MLS® listing and a sign. You need a strategic action plan to promote your listing so that all the right buyers find out about it, get excited about it, and — most importantly — come to see it.
Properties that sell fast and for a top price tend to use a combination of the following:
ONLINE MARKETING
MLS® : A detailed listing on the largest database of available real estate.
WLS: The Whistler Listing System is a privately owned and operated Listing System that has been specifically designed to serve the needs of Whistler & Pemberton. As the most current and comprehensive database of properties listed for sale in Whistler, Pemberton and the Sea to Sky region, for buyers the WLS and WhistlerListings.com website provides a convenient and easy-to-use online tool to search the area’s unique real estate offerings. For sellers, a listing on the WLS is an opportunity for exposure to a worldwide audience.
Professional Photos: A picture really can paint a thousand words. Professional photos that complement each room and feature are extremely important.
Matterport Virtual Video Tour: A behind the scenes, online look at your home. More than 1 in 5 buyers will watch such videos when searching for a home.
Drone Footage: For acreages, estate properties, and unique homes that need a fly-over point of view to capture it all.
Websites: Over 90% of buyers start their home search online.4 I will ensure your home is showcased on as many websites as possible.
Social: Facebook and Instagram have the largest user base.
OFFLINE MARKETING
Prospecting:
I will tap into my network of eager buyers and proactively work to discover potential new buyers.
Printed Brochures:
Great photos, inspiring descriptions in professional take-away form are a great reminder for viewers who are still deciding.
Open Houses:
A good way to showcase your home to agents and potential buyers.
Print:
Print ads in local newspapers. A good resource for local buyers.
And that’s just a partial list!
It’s unfortunate when a home doesn’t sell because a qualified buyer never finds out about it —and ends up purchasing a competing listing. But that happens every day.
Don’t let it happen to you. I will create the right plan for selling your home.